# Login Methods for Softphone Apps

Unified login - Make it as easy as possible for your people to login to Cloud Softphone, and spend less time fussing over usernames and passwords.

Canonical URL: /features/unified-login
Markdown URL: /features/unified-login.md

## Making your user's login experience as smooth as silk
Simplify registration and login. Unified login manages credentials, automates provisioning, and reduces support overhead.

- Multiple ways to authenticate users: Offer SMS OTP codes, magic links, and QR codes so users can choose what works best.
- Customize your login experience: Brand unique login pages with your design elements and keep the flow familiar for users.
- Stronger security, effortless access: Prevent credential leaks and enforce secure authentication without adding friction.
- Automate provisioning: Provision users quickly with the External Provisioning API while maintaining security and UX.

## Use Cases
- QR Codes: Scan a QR code to share credentials and authenticate with the app.
- Magic link: Click a magic link to authenticate and gain access to the app.
- SMS OTP: Send users a one-time password via SMS to simplify the login process.

## Business Impact
- Choose from popular authentication methods for a simple, secure login on mobile and desktop.
- Add extra layers of security to modernize your login process.
- Remove friction with an intuitive, familiar login experience tailored to your users.

## Related Features
- Push notifications
- Custom tabs
- App publishing service

## Frequently Asked Questions
### What is Unified Login?
A unified, branded login experience offering multiple authentication methods with stronger security.

### What authentication methods are available?
SMS OTP codes, magic links, and QR codes—use them individually or together.

### Can I customize the login experience?
Yes. You can brand login pages with company design elements to match your experience.

### What are QR codes used for?
To share credentials securely and let users authenticate by scanning.

### How do magic links work?
Users receive a link (email/SMS) and click it to authenticate without entering credentials.

### What is SMS OTP?
A one-time password sent by SMS so users can log in quickly and securely.

### Does it work with external provisioning?
Yes. It pairs with the External Provisioning API to automate secure account setup.

### Can I use multiple authentication methods together?
Yes. Combine methods based on user preference or policy to balance convenience and security.