The nuts and bolts of updating your communication tools with new branding will look different for everyone. Users of our white-label softphone can easily change several aspects of our app, while other applications may require deeper dives.
That’s why making all branded assets readily available to IT, sales, marketing, and customer service is essential to minimize difficulties in implementing changes. For example, if IT needs to update a legacy in-house system, it should be easy to find the new assets and specific hex color codes necessary to make changes.
5. Continually Evaluate and Enhance Branding
Branding isn’t generally something you need to change frequently, but you should still evaluate its effectiveness post-implementation.
Consider the business goals that inform your branding and implementation throughout your telecom tools. Once implemented, are the KPIs related to your goal improving?
Your customers and partners might also have valuable feedback about any changes you’ve made, from color schemes to voice. Pay attention to any feedback they provide; you may even wish to send out surveys to learn more.
Adopt Acrobits’ Fully Brandable White Label Cloud Softphone
Developing and maintaining consistent branding can go a long way in developing lasting customer relationships. Ultimately, consistent branding keeps internal and external parties aware of your company at all times, reduces sources of friction, and establishes the groundwork for how people interact.
Our white-label softphone provides comprehensive branding options to help you create a consistent branded experience. Customers, partners, and employees will only see your logo and color scheme to ensure a cohesive and frictionless experience.
Ready to learn more about how a softphone can help a business? Contact us today to talk to a communications expert to schedule a demo and discover what Acrobits can do for you.