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Groundwire Softphone: 4 Popular Use Cases and 5 Industries

Groundwire Use Cases
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Acrobits Groundwire is a powerful, robust SIP softphone and VoIP client that combines crystal-clear audio and video with built-in call management and conferencing.

Available on both Android and iOS, it’s a secure and reliable replacement for traditional deskphones. But is it the right solution for you?

In this post, we’ll discuss a few of the ways your business can use Groundwire. We’ll then dive into a few specific industries that can benefit from this SIP softphone client. Before we get too far ahead of ourselves, however, let’s establish some basic details about the app.

Acrobits Groundwire: An Overview

There’s a lot to love about Groundwire.

For one, a single license gets you access to all present and future updates along with lifetime support. It also causes next to no battery drain thanks to enhanced push notification technology and background connectivity. Plus, you can connect it with just about any SIP provider in the world.

Factor in award-winning encryption technology alongside high-quality audio and video codecs, and it should be clear why so many people trust the application.

But it’s not for everyone. Because licenses have to be purchased individually, Groundwire’s best for individuals and small to mid-sized businesses. Anyone looking for a mass deployment would be better off looking into Cloud Softphone.

Similarly, Groundwire doesn’t support custom branding or white-labeling. It’s strictly a SIP softphone client. Anyone who wants to deploy their own custom-branded softphone client should consider either Cloud Softphone or the Acrobits Softphone SDK.

4 General Use Cases for Acrobits Groundwire

Whether you’re a small business, a sole proprietor, or an individual consumer, there are a few ways you can use Groundwire in both your personal and professional life.

Secure Communications

Because Groundwire is available on both Android and iOS and compatible with all major SIP and VoIP providers, it’s a great way to enable secure, on-the-go communication. Emphasis on secure.

Groundwire is vetted and used not only by companies in high-security industries like healthcare and financial services, but also by members of the European Parliament.

The application features best-in-class security technology, including:

  • Secure Real Time Transport Protocol (SRTP)
  • Transport Layer Security (TLS)
  • Zimmermann Real-Time transport Protocol (ZRTP)
  • Session Description Protocol Security (SDES)
  • Datagram Transport Layer Security (DTLS).

Team Collaboration

From scheduling a quick conference to chat about upcoming projects to firing off a text message clarifying the details on a deliverable, Groundwire’s a great way to break down communication silos and encourage collaboration.

Team members can quickly set up multi-user conference calls with just a few taps, supported by the latest audio and video codecs. Groundwire also provides instant messaging via SIP/SIMPLE and Busy Lamp Field presence indicators.

Built-in recording functionality helps capture the most important insights from each meeting, while programmable voicemail ensures missed calls don’t result in missed deadlines.

Customer Service

One of the features setting Groundwire apart from Acrobits Softphone is the application’s ability to manage call flows. Groundwire supports both attended and unattended call transfers.

Through the use of either an auto attendant or a human agent, the software gives your business the capacity to field and respond to customer questions, complaints, and concerns.

Call recording is just as valuable here as it is for collaboration. You can also connect your own web services to the software to facilitate deeper customer interactions like self-service account management and automatic notifications.

Distributed Work

All the features we’ve discussed so far makes Acrobits Groundwire an excellent way to support distributed work. Anyone who’s spent any amount of time working from home knows how isolating it can be.

By providing each of your team members with their own digital office phone, you can help them feel much more connected to their peers — especially if they’re working remotely while others are in the office.

5 Industries that Benefit from Using Groundwire

We’ve gone over some of the major use cases for Acrobits Groundwire. Next, let’s take a look at a few key industries that can benefit from the software.

Travel & Tourism

It shouldn’t be much of a surprise that people in the travel industry frequently work away from their desks. It sort of comes with the job, after all.

Unfortunately, plenty of organizations in this field are still stuck in the past, using old telephony systems that are incapable of keeping pace.

Groundwire it’s a scalable, cost-effective alternative to deskphones. More importantly, it’s one that employees can effortlessly bring with them wherever they go. 

Healthcare

While Groundwire might not be a great fit for hospitals or major health conglomerates, it’s an excellent option for smaller clinics and offices.

Physicians can equip their front desk employees with intuitive software that makes it dead simple to connect patients and schedule appointments. Better yet, the application is fully HIPAA compliant.

Financial Services

The finance industry tends to be incredibly fast-paced. What’s more, financial professionals are increasingly working away from their desks.

Groundwire is an excellent choice for these individuals — all they need to do is download the client onto their phone and configure their SIP provider, and they’re good to go.

No infrastructure investment is required.

eCommerce

For small eCommerce outfits, Groundwire can facilitate more streamlined interaction with customers. This makes it easier to manage everything from returns to customer outreach.

Using Groundwire could even make customers more likely to purchase from you versus a competitor without a customer service line.

Real Estate

Especially if you’re an independent realtor, smooth communication is everything. With Groundwire, you’ll have a virtual number that not only makes you easier to reach, but also helps your agency look that much more professional.

And again, it’s a number you can take with you whether you’re hosting an open house or assessing the value of a property.

See Acrobits Groundwire in Action

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Acrobits Groundwire can be an absolute game-changer for small and midsize businesses. It’s easy to use, it’s cost-effective, it’s feature-rich, and it’s secure. Bear in mind, though — Groundwire’s not going to be the perfect fit for every business and use case.

While it can still work for larger deployments such as contact centers, banks, it might not be the most efficient way to manage your needs. Not to worry, though. Acrobits has got you covered, whether you’re an independent contractor, a small business, or a large enterprise.

Groundwire is just one of the many solutions we offer. Book a meeting today to learn more about how your business can use it — or to explore one of our other communication and collaboration solutions.

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Senior Copywriter
ABOUT THE AUTHOR:
Eric Carriere
Senior Copywriter
Eric is an experienced B2B SaaS copywriter with over a decade of experience working with tech companies in telecom, AI, cybersecurity, and other leading-edge industries. Eric takes a data-driven approach when creating content for Acrobits — blending his extensive telecom experience with his desire to create trustworthy content that's accurate, sharable, and designed for today's busy professionals.
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